Make (Integromat)

LiveWebhook

Automation

Overview

Build powerful, multi-step automations with Make (formerly Integromat). ClearView sends real-time webhook events to your Make scenarios, letting you orchestrate complex workflows across hundreds of apps. Route data, transform payloads, branch on conditions, and connect to tools like Google Sheets, Slack, HubSpot, Salesforce, and more with Make's visual scenario builder.

What Gets Synced

Full company profiles - Name, domain, industry, size, revenue, and location
Lead scoring data - Score, grade, and status for each identified visitor
Visitor engagement - Session count, page views, and engagement timeline

Supported Events

Event	Description
`company.identified`	Fires when a new company is identified visiting your site
`lead.hot`	Fires when a visitor is classified as a hot lead
`visitor.returning`	Fires when a previously identified company returns to your site

Prerequisites

A Make account (free tier includes 1,000 operations/month)
ClearView tracking script installed on your site

Setup Guide

Create a new scenario in Make

Log into Make and click "Create a new scenario". This opens the visual scenario builder.

Add a Custom Webhook module

Click the "+" icon to add a module. Search for "Webhooks" and select "Custom webhook". Click "Add" to create a new webhook and give it a name like "ClearView Events".

Copy the webhook URL

Make will generate a unique webhook URL. Click "Copy address to clipboard" to grab it.

Webhook URL format

The URL will look like: https://hook.make.com/xxxxxxxxxxxxxxxxxxxx

Configure in ClearView

Go to ClearView Dashboard > Integrations > Make. Paste the webhook URL into the webhookUrl field and select your desired events.

Determine the data structure

Click the Test button in ClearView, then go back to Make and click "Redetermine data structure". Make will parse the sample payload and auto-create the data structure for your scenario.

Build your scenario

Add action modules after the webhook trigger. Use routers to branch logic, filters to conditionally process events, and any of Make's 1,000+ app modules as destinations.

Configuration Fields

Field	Type	Description
`webhookUrl`	URL	Your Make Custom Webhook URL. Generated when you create a webhook module in your scenario.

Data Mapping

ClearView Field	Webhook Path	Type
Company Name	`company.name`	string
Domain	`company.domain`	string
Industry	`company.industry`	string
Employee Count	`company.employees`	number
Lead Score	`lead.score`	number
Lead Grade	`lead.grade`	string
Event Type	`event.type`	string
Page URL	`event.pageUrl`	string
Timestamp	`event.timestamp`	ISO 8601
Visitor Country	`visitor.country`	string

Example Payload

The webhook delivers the same structured payload for all events:

webhook_payload.json

json

{
  "event": {
    "type": "company.identified",
    "timestamp": "2026-03-25T14:32:00.000Z",
    "pageUrl": "https://yoursite.com/pricing"
  },
  "company": {
    "id": "comp_abc123",
    "name": "Acme Corp",
    "domain": "acme.com",
    "industry": "Technology",
    "employees": 250,
    "annualRevenue": "$10M-$50M",
    "city": "San Francisco",
    "state": "CA",
    "country": "US"
  },
  "lead": {
    "score": 87,
    "grade": "A",
    "status": "hot"
  },
  "visitor": {
    "sessionCount": 3,
    "pageViews": 12,
    "firstSeen": "2026-03-20T08:15:00.000Z",
    "lastSeen": "2026-03-25T14:32:00.000Z",
    "country": "US",
    "city": "San Francisco"
  }
}

Use Make routers for event-based branching

Add a Router module after your webhook to create separate paths for each event type. Filter on event.type to send company.identified events to your CRM and lead.hot events to Slack.

Troubleshooting

Scenario not running

Check that your scenario is active (toggled on) in Make. Inactive scenarios will not process incoming webhooks. Also verify the webhook URL in ClearView matches the one shown in your Make module.

Data structure not recognized

If Make cannot parse the webhook data, click "Redetermine data structure" on the webhook module and send a fresh test event from ClearView. This regenerates the field mapping.

Operations quota exceeded

Free Make accounts have a 1,000 operations/month limit. Each module in your scenario counts as one operation per execution. Simplify scenarios or upgrade your plan for high-traffic sites.

Need Help?

Our team is here to help you get the Make integration running smoothly.

Contact Support